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The Impact of Strategic Pricing with Jim Medema

The Impact of Strategic Pricing with Jim Medema – 008

October 21, 2014 by Kirk Bowman 2 Comments

In this episode, Kirk visits with Jim about his experience talking with customers about value and price. They explore the challenge of scope creep, and then how Kirk helped Jim price a recent business opportunity. They conclude with a review of Jim's sessions from a recent technology conference.

http://traffic.libsyn.com/artofvalue/008-The-Impact-of-Strategic-Pricing.mp3

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Episode Highlights

  • What did you do to build your confidence with pricing?
  • What questions do you like to ask during a value conversation?
  • How do you price your software projects?
  • How do you avoid scope creep in a software project?
  • Why is pricing so hard for software developers?
  • How has strategic pricing impacted your business?
  • What was the subject of your business session at FileMaker DevCon?
  • What did you learn from your research for that session?

About Jim Medema

Jim Medema is a software consultant and trainer with over 20 years of experience, specializing in the FileMaker platform. He went to school to get an English degree at Westmont College. However, he got into technology when he started selling Macs to schools.

  • Surefoot Consulting
  • @SurefootData (Twitter)

Filed Under: Episodes, Project Management, Software

Comments

  1. Lee Lukehart says

    October 25, 2014 at 8:09 pm

    A big piece of adding value that we (business process consultants) often take for granted: “You must get to know the client’s business… sometimes better than they know it themselves!” Both Kirk and Jim have demonstrated how this approach pays HUGE dividends.

    Reply
    • Kirk Bowman says

      October 26, 2014 at 11:54 am

      Lee – Thank you for listening and your feedback. Part of the challenge is educating the customer that there is value in someone else getting to know their business.

      Reply

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