Art Of Value

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Podcast Interviews with Kirk Bowman

December 17, 2018 by Kirk Bowman Leave a Comment

Here is a list of podcast and video interviews with Kirk Bowman. Please let us know, if you want to have Kirk as a guest on your show. Blogging Your Passion by Jonathan MilliganCatalyst John Show by John McKeeChris Cerrone Show #91 by Chris and Lacie UrcioliConscious Millionaire by JV CrumConversations With Innovators by Darin KlemchukCopeland Coaching by Angela CopelandDomino Experience by Karl StaibEmpowered Podcast by Ellory WellsFileMaker … [Read more...]

Filed Under: Articles, Switching

Why I Disagree With Seth Godin

January 4, 2016 by Kirk Bowman 2 Comments

Seth Godin recently published a blog post titled When to charge by the hour. And while usually I agree with most of what he writes, this time, I have a different point of view. First, in principle, I do not believe anything should be priced by the hour. The customer is buying the outcome of the service, not the hours and minutes to create it (inputs). Second, pricing by the project is better if the price is based on the value to the customer. Usually, a project price is a fixed price based … [Read more...]

Filed Under: Articles Tagged With: Hourly billing, Pricing strategy, Value conversation

Four Steps to Determine Value and Start Pricing from WordCamp DFW

October 8, 2014 by Kirk Bowman Leave a Comment

In October 2014, I had the opportunity to present a session at WordCamp DFW 2014 called Four Steps to Determine Value and Start Pricing. Even though the overhead projector was not working, we had a great session on the four steps to implement value pricing including Q&A. … [Read more...]

Filed Under: Options, Software, Switching, VeraSage, Videos, WordPress

Value-Based Pricing from Pause OnError

September 26, 2014 by Kirk Bowman Leave a Comment

In February 2010, I gave a presentation at the Pause OnError conference in Portland. I explained the advantages of value pricing to a room of 50+ software developers and facilitated an open discussion. If you look closely, you can actually see someone sitting in the bath tub to listen. … [Read more...]

Filed Under: Software, Switching, VeraSage, Videos

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